Document

The Relationship between total quality management practices and organizational performance : evidence from Salam Air.

Source
Master's thesis
Country
Oman
City
Muscat
Publisher
Sultan Qaboos University
Gregorian
2023
Language
English
Thesis Type
Master's thesis
English abstract
In an era marked by fierce global competition, organizations have increasingly turned to Total Quality Management (TQM) as a cornerstone of operational excellence. This study delves into the dynamic realm of TQM, investigating its profound implications for organizational performance enhancement. Through a meticulous exploration of Salam Air—a prominent player in the aviation industry—the research employs a quantitative paradigm, wielding questionnaires as a tool of data collection and analysis. A nuanced examination of TQM practices reveals their pivotal role in aligning an organization's endeavors with the expectations of both internal and external stakeholders. By nurturing a culture of uncompromising quality and dedication to customer satisfaction, TQM fosters the delivery of products and services that catalyze business efficiency and profitability. Within the context of Salam Air, this study uncovers the far-reaching effects of TQM practices on the airline's organizational performance. Amidst the array of TQM practices, this research highlights three distinct catalysts that wield remarkable influence over Salam Air's performance landscape: top management commitment, unwavering customer focus, and an unrelenting commitment to continuous improvement. The empirical evidence underscores the significant impact of these practices, shaping the airline's trajectory towards excellence. As a scholarly endeavor, this study aspires to contribute to the tapestry of Operations Management and the aviation industry in Oman. By meticulously unraveling the effects of TQM practices on Salam Air's organizational performance, it sheds light on the intricate connections between quality-centric strategies and sustainable business growth. In doing so, this research not only enriches academic discourse but also furnishes valuable insights for industry practitioners seeking to navigate the complex terrain of modern business challenges.
Category
Theses and Dissertations

Reviews 1

author profile

omerfad

Same Subject

Theses and Dissertations
5
0
" Al-Rashdi, Bader Yaqoob Khalfan.
A'Sharqiyah University
2022